8 directories · Checked 5 November 2026
Where clients find a salon, spa or gym
For beauty and fitness, the directories are mostly booking apps: clients browse Vagaro, Booksy, StyleSeat, Fresha, Mindbody and ClassPass, then book. Here's each one and how it charges.
Our free check finds the profiles you have and whether they match your website.
Google Business ProfileFound, matches your site
VagaroFound, no link to your site!
BooksyFound, matches your site
StyleSeatNot found–
FreshaFound, old phone number!
At a glance
| Directory | How it's paid for |
|---|---|
| Free | |
| Vagaro | Free listing with paid software |
| Booksy | Monthly subscription |
| StyleSeat | Monthly subscription |
| Fresha | Fee on new marketplace clients |
 Mindbody | Free listing with the software |
 ClassPass | Paid per reservation |
| Free page, paid ads |
Each one, and why it matters
1
Google Business Profile
Most people choose from the map, by photos, reviews and whether you're open.
Google's own listing, which puts a business on Google Search and Google Maps.
Free: Google says creating a Business Profile and listing your business on Google is free. Their page, checked 5 November 2026
2
Vagaro
People look up salons and spas there and book, so your profile should match your site.
Booking software for beauty, wellness and fitness that lists businesses on its consumer marketplace.
Free listing with paid softwareGo to Vagaro3
Booksy
Many barbers take bookings there, and people browse it for one nearby.
Booking software for barbers and beauty pros, with a free listing on its marketplace.
Monthly subscriptionGo to Booksy$29.99 a month, plus $20 for each extra team member; the marketplace listing is included. Their page, checked 5 November 2026
4
StyleSeat
People browse stylists' work there before picking one.
Booking software for independent beauty pros, with a marketplace where clients search and book.
Monthly subscriptionGo to StyleSeat$19 a month after the trial; a fee applies to new clients StyleSeat brings you. Their page, checked 5 November 2026
5
Fresha
Clients compare and book beauty and wellness appointments there.
Booking software with a marketplace where clients find, compare and book.
Fee on new marketplace clientsGo to Fresha6
Mindbody
Many studios run their schedule on it, and people look up classes in its app.
Business software for fitness, beauty and wellness whose customers are listed in the Mindbody app.
Free listing with the softwareGo to MindbodyListing on the Mindbody app is free; a 20% fee, capped at $30, applies to a new client's first purchase. Their page, checked 5 November 2026
7
ClassPass
Many people try a studio there first.
A credits-based membership app that sells spots at partner studios, gyms, spas and salons.
Paid per reservationGo to ClassPass8
Yelp
People read reviews there before a first appointment or class.
A review site where customers find, review and message local businesses.
Free page, paid adsGo to YelpBusiness Page free; Yelp Ads from $150 a month; Upgrade Package $180 a month. Their page, checked 5 November 2026
What each directory is and costs comes from its own pages, checked 5 November 2026. Prices change: check the directory's page before you sign up. We aren't paid by any of them.
What to fill in on every profile
- The same name, address and phone as your websiteGoogle, Apple and AI assistants compare them; when they disagree, customers can end up with an old number.0
- A link to your websiteIt sends people to the page that says the most about you, and it ties the profile to you.1
- What you offer, in your own wordsThe services you offer, so you show up when someone filters or searches for them.2
- Hours and photosCurrent hours, including holidays, and real photos of your place or your work.3
Your questions, answered.
Vagaro, Booksy and Mindbody include a marketplace listing with their software, and StyleSeat lists pros who use it. Several charge a fee when the marketplace brings you a new client.
Usually one booking system is enough; the important thing is that its profile, your Google listing and your website say the same thing.
It brings people who want to try a class, paid per reservation. It suits studios with open spots; check its partner terms for the rates.
Your services and prices, your hours, photos of your work or space, your team, and a link to your website and booking.
Directories for other businesses
Want to see how you show up everywhere at once? Try our free tools.