The Daylight blog
Research and practical guides on how clients find therapists: on Google, in directories and in AI assistants.

Running a practice
Marketing for psychologists: a practical plan for a small practice
A practical marketing plan for psychologists in private practice: website, SEO, Google, directories, social media and spend decisions.
· 13 min read

Running a practice
How to start a private practice without guessing your first year
· 15 min read

Your website
Therapist website examples: 10 patterns private practices can adapt
· 13 min read

Running a practice
Counselor marketing for a small private practice
· 12 min read

Running a practice
How to get more clients as a therapist without guessing
· 12 min read

Your website
Best website builders for therapists: how to choose without rebuilding twice
· 14 min read

Running a practice
How to start private practice therapy with clear assumptions
· 12 min read

Your website
Therapist website: what clients need before they contact you
· 12 min read

Running a practice
Private practice marketing: a capacity-first plan
· 12 min read

Running a practice
Therapist marketing: what to do before you spend money
· 11 min read

Getting found
Therapist SEO: what to fix first in 2026
· 12 min read
What do clients find when they look for you?
A free check of your Google listing, directory profiles, website and what AI assistants say about your practice.